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MarTech’s Influence on Content Creation: Now More than Ever?

Host

Jared Yeater

APR

Panelist

Paul Mildren

Neon

Panelist

Rachel Calomeni

Numerator

Panelist

James Booth

Scoota

Panelist

Mark Lemmons

Shotzr

This Virtual Town Square explores the need for brands to have a MarTech vision that syncs with consumers’ rapidly evolving behaviors and future-proofs against similar events & market changes. Expert panelists from Neon, Numerator, Scoota, and Shotzr  discuss how DAM/DCO, production/content creation tools, and data have helped brands be more agile, quick to market, and produce more compelling content.

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